TYPE OF CLIENT
Agro Commodity Trader
CATEGORY
Brand Identity, Logo Design
BRIEF
Founded in 1987, Bafna Sons has garnered a reputation for delivering top-notch agro products to a diverse range of commercial and residential settings.
With over three decades of trusted service, Bafna Sons is now looking to rebrand their long-standing logo to better align with current market trends.
This rebranding effort aims to modernize the company's image while maintaining the integrity and trust that Bafna Sons
has built over the years.
IDEA
The design approach for Bafna Sons emphasizes minimalism and clarity, aiming to create a logo that appeals to a wide audience and is immediately recognizable.
The logo incorporates a crop icon, symbolizing the company's product range. The color palette predominantly features shades of green, reflecting the connection to nature and the agro industry.
In terms of typography, a slightly rounded bold font is paired with a clean sans serif typeface, ensuring readability and modernity.